THE PANDEMIC WAVES’ IMPACT ON ROMANIAN E-MARKET: A NON-LINEAR REGRESSION MODEL

Costin Radu Boldea, Bogdan Ion Boldea

DOI Number
https://doi.org/10.22190/FUEO210730028B
First page
397
Last page
406

Abstract


The SARS-COV2 pandemic had a strong impact on the Romanian and European e-Market, manifested by the explosive increase in online sales, especially at the beginning of the two waves of epidemic, in spring and autumn. Using a statistical regressive analysis of monthly change in the volume of online sales in Romania, we propose a non-linear regression model of growth of this commercial sector that take into account the economic and socials effects of the three pandemic waves in 2020-2021, combining logistic equations of growth with attenuated quasi-periodical variations of market. The model allows a prediction of the overall behavior of online buyers for 2021 and 2022, similar to last year, but with annual growth peaks slightly less pronounced than in 2020.

Keywords

E-market, Non-linear regression model, post-pandemic market behaviour

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References


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DOI: https://doi.org/10.22190/FUEO210730028B

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